Welcome to AMEC’s News Archive. Here is the latest news focuses on providing information, knowledge sharing and best practice.

PR professionals disappoint – Measurement lack of interest

The PRCA has stated that “too many people still fail to embrace rigorous evaluation methods” after the PR and Communications Census 2018 revealed slow but positive progress. 

Erin’s Award!

Erin Salisbury, senior project manager for AMEC member Ketchum’s Global Research & Analytics team, has been named Young Professional of the Year by in the PRMoment Awards

Headline Sponsor 2019 AMEC Global Summit

AMEC is inviting expressions of interest from members to become Headline Sponsor of the 2019 Global Summit, the flagship global summit on communications measurement and evaluation.

Awards shortlist – Record entry

AMEC has announced a record number of entries as it publishes the shortlist in the AMEC Awards.

Summit Keynote Session – The measurement lens

Leaders of global organisations with members throughout the world are joining together to shape the future of PR and communications measurement in the next decade.

Global Insights Survey live – Deadline is 27 April!

All members have now been sent a link to take part in the 2018 AMEC Global Business Insights Study to help us chart the latest trends.

CIPRA ties renewed – Workshop in Beijing

AMEC, working with member company Isentia, has renewed its ties with CIPRA, THE China International Public Relations Association with a practical workshop in Beijing.

Summit Push

AMEC is joining with its Spanish partners to hold a Measurement Breakfast this month to promote the Global Summit.

Seminar Success

AMEC’s Asia Pacific Chapter worked with IABC Asia Pacific to feature AMEC Chairman Richard Bagnall, in a special webinar.

New Leader

Ngaire Crawford is the new Chair of AMEC’s Global Young Leaders Group. The Head of Insight, for Isentia, New Zealand, Ngaire succeeds Ben Levine of FleishmanHillardFishburn.

Flying Start! – Seminar Series Open

A major new educational initiative from AMEC - the new AMEC Summit Series – has got off to a great start with events taking place in three European capitals.

CEO’s warning – Measurement vital

Global CEO Stuart Smith tells AMEC that the mistake of people who dismiss measurement is their failure to grasp why it is vital to the future. 

AMEC CEO search

AMEC is looking for a new chief executive and you might know someone who would be a good fit? Barry Leggetter, the existing CEO, will leave at the end of the year after 11 years in the post.

Through the measurement lens – Major session at Global Summit

To celebrate Barcelona as AMEC’s 10th Global Summit, the original partners to the Barcelona Principles measurement guidelines have joined together in a research exercise to look at measurement trends in the next decade.

Speakers announced for Global Summit

AMEC has published its programme for the Global Summit on Measurement to be held in Barcelona, Spain from 12th-14th June, 2018.