Title: The Year of Big Data
The workshop looks at how companies can get ready to take on the big data challenge including:

• Is it only technology?
• Is it all about technology or do other functions also need to prepare?
• What areas should companies focus on to prepare for the Big Data Challenge?
• What questions do you need to ask yourself to check if your organisation is ready to take on the challenge

Moderator: Aseem Sood, CEO, Impact Research.
Panel: Carlos A. Gutiérrez, CTO, Acceso Group; Óscar Muñoz-García, Project Manager, Havas Media; Christophe Folschette, Founder, Trendiction.