Contact: Echo CUI, Executive Vice President
Email: echo.cui@xlmediawatch.com
Tel: +86 (01) 51295500
Website: http://www.xlbeijing.com/
Address: South Courtyard, No. 9, Tiantan East Street, Dongcheng District, Beijing, China
Summary:

Established in 2004, Xinlian is a leading solution provider for monitoring, evaluation, and consulting services. Supported by our comprehensive monitoring tools, experienced media analysts and consultants, and PR dedicated multi-language translation services, we can provide high-value business intelligence to companies and organizations at home and abroad, helping them to maximize their returns on investment in communication.

We specialize in 3 categories:

  1. Monitoring: Based on our full media coverage, we help our clients gain a full picture of how they are being discussed in the media through services including daily newsletter, event monitoring, WOM tracking, red alerts, public opinion monitoring, industry news insights, economy & politics news monitoring and more;
  2. Measurement & Evaluation: With our full-media big data and insight into Chinese media, we provide a range of measurement and evaluation services focused on PR campaigns, media trends, CEO-related news, company or brand issues and CSR efforts to comprehensively reflect the clients’ communication outcomes;
  3. SaaS: We have been investing in technological development since the very beginning, and now we offer tools like iNews, iData, iRTV, iPR and iMedia, which give clients more options beyond traditional monitoring services;