The Marriage of Insights, Story-telling & Measurement6th November 2020/by Julie WilkinsonWith budgets under increasing pressure, the expectation for campaigns to have real business impact is higher than it’s ever been. Andy West, Chief Development Officer at Global Tech Communications Consultancy, Hotwire will discuss how the marriage of social insight with creative storytelling can help agencies and clients land and then measure the impact of the right stories across earned media channels. https://amec.blazedev.co.uk/wp-content/uploads/2021/01/AMEC-25.png 0 0 Julie Wilkinson https://amec.blazedev.co.uk/wp-content/uploads/2021/01/AMEC-25.png Julie Wilkinson2020-11-06 13:07:192020-11-19 13:08:54The Marriage of Insights, Story-telling & Measurement