Username or Email Address
Password
Remember Me
Lost your password?
International association for the measurement and evaluation of communication
To celebrate Barcelona as AMEC’s 10th Global Summit, the original partners to the Barcelona Principles measurement guidelines have joined together in a research exercise to look at measurement trends in the next decade. The results of the research, “Through the Measurement Lens”, will be presented at the AMEC Global Summit on Measurement in Barcelona in June, by David Rockland, former Chairman of AMEC and Chairman of Ketchum Global Research & Analytics.
The organisations are: the Global Alliance; Public Relations Society of America (PRSA); ICCO; Institute for Public Relations (IPR); and AMEC, the International Association for Measurement and Evaluation of Communication. Richard Bagnall, Chairman of AMEC, said the Global Summit was the 10th to be presented by AMEC. He said: “It felt like the perfect opportunity to ask industry leaders to review the progress and achievements of the past 10 years. “However, as part of our desire to stay relevant and set the agenda for the next 10 years, it is also a great opportunity to look closely at the challenges and trends that are ahead of us.” At the Global Summit, four international leaders in measurement will each give their view of the future and take part in audience questions. They are: Alex Aiken, Executive Director for Government Communications, HM UK Government; Paloma Escudero, Global Director of Communications, UNICEF; Abe Smith, President, EMIA (Europe, Middle East, India, Africa) – Cision and Richard Bagnall, Chairman, AMEC. Danny Rogers, Editor-in-Chief, Haymarket Business Media, will moderate the session. Academics to share the latest thinking about measurement and evaluation of public relations practice. The Summit will be held in Barcelona from 13-14 June.
This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies including non-essential cookies.
We may request cookies to be set on your device. We use cookies to let us know when you visit our websites, how you interact with us, to enrich your user experience, and to customize your relationship with our website.
Click on the different category headings to find out more. You can also change some of your preferences. Note that blocking some types of cookies may impact your experience on our websites and the services we are able to offer.
These cookies are strictly necessary to provide you with services available through our website and to use some of its features.
Because these cookies are strictly necessary to deliver the website, refuseing them will have impact how our site functions. You always can block or delete cookies by changing your browser settings and force blocking all cookies on this website. But this will always prompt you to accept/refuse cookies when revisiting our site.
We fully respect if you want to refuse cookies but to avoid asking you again and again kindly allow us to store a cookie for that. You are free to opt out any time or opt in for other cookies to get a better experience. If you refuse cookies we will remove all set cookies in our domain.
We provide you with a list of stored cookies on your computer in our domain so you can check what we stored. Due to security reasons we are not able to show or modify cookies from other domains. You can check these in your browser security settings.
These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our website and application for you in order to enhance your experience.
If you do not want that we track your visist to our site you can disable tracking in your browser here:
We also use different external services like Google Webfonts, Google Maps, and external Video providers. Since these providers may collect personal data like your IP address we allow you to block them here. Please be aware that this might heavily reduce the functionality and appearance of our site. Changes will take effect once you reload the page.
Google Webfont Settings:
Google Map Settings:
Vimeo and Youtube video embeds:
You can read about our cookies and privacy settings in detail on our Privacy Policy Page.