AMEC is kicking off Measurement Month with a half-day event in Europe in which it will join with the Public Relations Consultants Association and ICCO. 
The event is titled, “Making the Big Break-through! – why there is no room for Measurement Doubters in PR” and will be held on the morning of Monday September 5.
The emphasis will be to showcase ideas and thinking from PRCA and AMEC members to make measurement matter within a PR consultancy or in-house team. These speakers are already confirmed:
Speakers:

  • Richard Bagnall, Chairman of AMEC and Global Strategy Consultant, Prime Research.
  • Jenny Caven, Head of External Affairs, Slimming World.
  • Ali Gee, Deputy CEO, FleishmanHillardFishburn.
  • Francis Ingham, Director General, PRCA Director General & Chief Executive, ‎International Communications Consultancy Organisation (ICCO).
  • Barry Leggetter, CEO, AMEC.
  • Amanda Moulson, General Manager and Director of Insight, Strategy and Creativity, Emanate.
  • Giles Peddy, Senior Vice President EMEA Operations & UK Managing Director. LEWIS.
  • Allison Spray, Director of Data and Insights, Hill+Knowlton Strategies (H+K).
  • Daniel Stauber, Executive Director, Research & Analytics, GOLIN.

How to register: http://bit.ly/2selr4c
Location: central London to be confirmed.