SUMMIT SCENE-SETTER WORKSHOP
Results from AMEC’s Global Business Insights Survey
The latest trends in PR Measurement and how to incorporate them into your business

The results of the AMEC Global Business Insights Survey will be available at the Global Summit for the first time. In this workshop, international AMEC members look at some of its key points and discuss with the audience.

  • What do the new trends tell us?
  • How to interpret the results for my business
  • What the results seem to suggest for my country/region

Panel:
Carlos Alfredo Diaz, General Manager, GlobalNews Group
Michael O’Connell, Managing Director, AAP Medianet
Francois van Dyk, Head of Operations, Ornico
Moderators:
Rayna Grudova-DeLange, CEO, DeLange Analytics
Philip Lynch, Managing Director, Newton Insight